Deezer just turned its AI music detection system into an enterprise product, opening the technology to rival streaming platforms in a move that could reshape how the industry handles AI-generated content. The French streaming service reports that 85% of AI-generated track streams are fraudulent, with 60,000 AI tracks flooding its platform daily - nearly triple the volume from last June. It's a striking pivot: instead of hoarding competitive advantages, Deezer's betting that standardizing detection across the industry serves everyone better than keeping the tech in-house.
Deezer is trying to turn the music industry's AI problem into everyone's solution. The streaming platform announced Thursday it's making its AI detection tool available to competitors, a year after launching the technology to automatically flag and demonetize fully AI-generated tracks on its own service.
The numbers explain the urgency. Deezer now processes 60,000 AI-generated tracks daily, with its detection system having identified 13.4 million songs to date. That's a 200% jump from June 2025, when AI music made up 18% of daily uploads at around 20,000 tracks. More troubling: the company reports 85% of streams from these AI tracks are fraudulent, designed to game streaming payouts rather than reach actual listeners.
"There has been great interest" in the tool, CEO Alexis Lanternier told TechCrunch, with several companies completing successful tests. One confirmed partner is Sacem, the French rights management organization representing over 300,000 music creators and publishers, including David Guetta and DJ Snake. The company wouldn't disclose pricing, saying only that costs vary based on deal structure - a B2B SaaS approach that could generate a new revenue stream while solving an industry-wide crisis.
The technology claims 99.8% accuracy in identifying tracks from major generative models like and , according to a spokesperson. Once detected, tracks get tagged for listeners, excluded from algorithmic and editorial recommendations, demonetized, and removed from royalty pools. It's a comprehensive approach that addresses both transparency and economics, ensuring human artists aren't competing with synthetic music for payouts.
