My Play Watch just dropped its third gaming wearable - a $80 Tetris watch that ditches smartphone connectivity for pure retro gaming nostalgia. The device ships this October, targeting collectors willing to sacrifice notifications for on-wrist block-stacking action.
My Play Watch just proved that nostalgia sells, even when strapped to your wrist. The company's latest Tetris-themed wearable hits preorder today at $79.99, marking the third entry in their gaming watch lineup after Space Invaders and Atari 2600 versions found their audience among retro gaming enthusiasts.
Developed through a partnership with The Tetris Company, this isn't your typical smartwatch trying to do everything. Instead, it's a focused gaming device that happens to tell time. The 1.91-inch color touchscreen displays customizable Tetris-themed watch faces when you're not actively dropping blocks into place.
The hardware mirrors Apple's design language with its square form factor and rounded corners, complete with a functional crown dial. But don't expect any of the connectivity features that define modern wearables. No notifications, no app ecosystem, no smartphone pairing - just Tetris in marathon and puzzle modes, plus basic fitness tracking that stays entirely local.
This approach reflects a broader shift in consumer electronics toward single-purpose devices. While mainstream wearables chase feature parity with smartphones, niche players like My Play Watch are betting on focused experiences that deliver one thing exceptionally well.
The gameplay mechanics adapt mobile Tetris controls to the small screen - swiping moves pieces while taps handle rotation. That could prove challenging for serious players chasing high scores on a 1.91-inch display, but the target audience seems more interested in novelty than competitive performance.
Unlike previous My Play Watch models where the crown dial controlled gameplay directly, this version relegates the physical control to UI navigation only. It's a design compromise that prioritizes touchscreen familiarity over the tactile gaming experience that made earlier models distinctive.
The fitness tracking features include step counting and heart rate monitoring, positioning the device somewhere between a gaming gadget and basic fitness tracker. But without cloud sync or smartphone integration, all that health data remains trapped on the device itself.
Shipping is scheduled for October 2025 with an interchangeable band included. That timeline suggests My Play Watch is still operating on small production runs, likely manufactured to order rather than maintaining significant inventory.